Have you ever heard the phrase:

“Talk the talk. Walk the walk.”

When you say that someone talks the talk but doesn’t walk the walk, you are saying that that person’s actions are incongruous with what they are saying.

People need to support what they say with their actions, otherwise their talk is just fluff.

It’s meaningless.

It’s pure hypocrisy.

Years ago there was an infamous Mastercard advertisement on television spruiking the benefits of one bank’s Mastercard because that bank [“Which bank?”] offered a Mastercard with a fifty-five day interest free period for cardholders.

The actor in the advertisement was easily recognisable, because the advertisement was played on televisions for a very long period of time.

The actor was so recognisable that one day, he was spotted in line in ANOTHER BANK branch [not “Which bank?”], lining up like you and I would to make a teller transaction [as we all did back in the day…]

Oops. Wrong bank…

A case of do as I say, not do as I do.

A friend of mine who speaks was once phoned by a rather agitated speaker friend of his because the agitated speaker was upset that my friend had accidentally scheduled a public event on the same day that the agitated speaker had also scheduled himself to speak.

And the agitated speaker felt that my friend needed to move his engagement to another date, because the two of them speaking on the same date would have an adverse effect on ticket sales.

The fact that the two speakers were speaking in different capital cities of different states some nine hundred miles apart didn’t deter the agitated speaker from driving home his jaundiced message.

Although my friend didn’t agree with the argument presented by his agitated friend, my friend moved the date of his event to another day in an effort to hold the peace.

Fast forward to 2020 and the year of COVID-19 and it seems that the agitated speaker has forgotten his uncalled for and unnecessary anxiety from the past and has gone and scheduled an online event on a date that clashed exactly not only with an online event my friend had scheduled, but also other events that other speakers in that field were doing.

How coincidental?

Or just convenient memory loss?

In business, you need to be seen to be walking the walk that reflects the talk that you talk.

It’s been said that your doctor should be a picture of health, as opposed to a looking like a fatality waiting to happen.

“Do as I do, AND as I say…”.

What about you?

Is that the world that you work in?

Some who don’t walk the walk just live their lives from one lie to the next to the next.

And that’s fine for them.

Eventually karma catches up with them.

In the meantime, the world is too large, and life is too short, to be entertaining charlatans and crooks…

There is no need to employ them, do business with them, or have them as your customers.

Life is way too short.

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